Elisabeth Embry takes a look at one of the most important questions you have to answer with properties you own: when do you raise the rent? She breaks down all the elements you should take into consideration, how to do your risk/reward for your renters, and analyzing your market.
Later, Elisabeth talks with Darlene Coquerel, Real Estate Broker & CEO of Key Properties and KDH Realty. The two discuss investing in single family homes, investing with hedge fund money, being a mentor, whether flipping is a viable business model, and more. Darlene is a licensed real estate broker in multiple states and is experienced in trustee auctions, pre-foreclosures, REOs, and other aspects of real estate transactions. She’s gone from barely buying 1 house a year to now doing $10 million in single family assets per month. When she’s not investing in real estate she helps others get their plan with her Real Estate Strategies monthly, Real Estate Boot Camps, and speaking engagements at Real Estate Seminars.
[1:38] The questions you need the answers to in order to decide whether to raise the rent
[8:43] Beware of emotions when deciding whether to raise your units rent
Darlene Coquerel Interview
[11:34] Darlene’s start in real estate
[16:41] Darlene’s decision to partner with other people led her down an amazing path
[20:26] Darlene’s $105 million deal that only took 10 days
[23:18] Darlene’s primary customer
[27:12] What Darlene’s real estate portfolio looks like today
[29:45] What Darlene teaches in her real estate classes
[33:23] Darlene’s approach to mentoring
[37:20] If flipping is still profitable in the Atlanta market
[39:00] Darlene’s housing prediction for the next 2-5 years
[43:23] Darlene’s advice (and words of caution) to women investors in real estate