When do you start? Do you wait for perfection, or do you jump in and learn on the fly? You only get one chance to make a first impression, but you may never make an impression if you wait too long.

This is an important thing for all entrepreneurs to consider, and Elisabeth Embry gives you her take on which one works best for her. Then she talks with Merilee Kern, Chief PR Strategist for the Ascendant Group, about some PR tips that can make your business stand out from the herd and give the impression that you REALLY want your customers to know.

Key Takeaways:

[2:03] The quality of guests has been amazing. The quality of sound has been a work in progress.

[4:05] Some upcoming events and a 25% off offer for Jason’s Oklahoma City Property Tour in July

Merilee Kern Interview:

[9:00] Some PR tips Merilee has learned over the years

[11:44] How “speaking human” can differentiate your company and help you capture the attention of people in a world saturated with advertisements

[14:46] The importance of rock solid customer insight

[17:40] How important is corporate citizenship?

[20:13] Is consciencous consumerism optional in this day and age or is it now mission critical?

Websites:

www.TheLuxeList.com

www.VentureAllianceMastermind.com

Oklahoma City Property Tour (email elisabeth (at) reallyinvesting (dot) com with a screenshot of your iTunes rating/review to get a 25% off code)

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